The Brief Work on complete rebranding for Sparks Sports Academy. SSA is a badminton academy based out of Chennai, which needed a complete brand revamp. From changing their identity to a fresh new look on social media, they needed it all. The Solution An emblem logo was created to give it a sporty feel. The typeface was created from scratch to make it look unique and the star in the logo was added to give it a spark and resemble achievement and success. The social media profiles were given a fresh new look with vibrant colours.