About the project The client sought a distinctive logo for their gifting solutions company, emphasizing its comprehensive services beyond mere gifting. From personalized gifts to corporate gestures, event planning, and wedding presents, Figry was positioned as the ultimate brand for all things celebratory. The client wanted the logo to convey the idea of Figry as a “gifting genie,” someone who would assist customers in figuring out everything. The logo had to be versatile with a touch of fun and vibrancy.